The RevRoom Podcast, Season 1 recap: Real talk about generating revenue from the folks who make it happen

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The RevRoom Podcast, Season 1 recap: Real talk about generating revenue from the folks who make it happen

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December 2, 2024

Let's be honest - there's a lot of noise out there about marketing and sales strategy. But what actually works in the real world? That's exactly what we tackle in The RevRoom podcast. No fluffy theories or buzzword bingo here - just straight talk from revenue leaders who are in the trenches, figuring out what drives results in today's B2B landscape.

What's in Store? Here's Your Episode Guide 🎧

Spotify | Apple Podcasts | YouTube

Episode 1: The Truth About ICPs with Rich Copenhagen Sysdig's Marketing Director cuts through the ICP hype to show you what actually matters when defining your ideal customers. Spoiler alert: it's not just about company size and industry.

Episode 2: Transforming SDRs for the ABM Era with Jay Tuel Demandbase's GTM expert gets real about evolving your sales development team. Because let's face it - spray and pray prospecting just doesn't cut it anymore.

Episode 3: No-Nonsense AI Guide for Marketing Leaders with Kathy Macchi Skip the AI buzzwords and get practical guidance from Inverta's innovation leader on what marketing teams should actually do with AI right now.

Episode 4: AI Wake-Up Call from MAICON with Brian Schmid Inverta's Brian Schmid cuts through the AI hype to share real takeaways from MAICON, serving up a stark reality check: if you're not moving on AI now, you're already falling behind.

Episode 5: Annual Planning That Actually Works with Tiffany Pillifant Insperity's Marketing Ops VP shares her battle-tested approach to planning that gets real results, not just pretty spreadsheets.

Episodes 6 & 7: Why Your Lead Gen Strategy Is Broken with Kerry Cunningham 6sense's research guru brings the data to show why traditional lead gen is dying, and more importantly, what to do instead. Trust us - you'll want to hear both parts of this one.

Episode 8: Breathing New Life into Dead-End Nurtures with Hannah Swanson Intentsify's Hannah Swanson shows how to transform those tired old email drips into dynamic, multi-channel campaigns that actually get results - because let's face it, nobody needs another "checking in" email.

What Makes This Show Different?

Look, we get it - your podcast feed is probably full of marketing shows. But The RevRoom is different. We skip the fluff and focus on what's actually working in real B2B organizations right now. Every guest brings stories from the frontlines - the wins, the face-plants, and the lessons learned along the way.

Think of it as your practical guide to modern revenue generation. Whether you're wrestling with sales transformation, trying to make sense of AI, or figuring out how to plan for next year, our guests have been there. They share the kind of insights you usually only get over coffee with a trusted mentor - the stuff that's too real for most corporate podcasts.

What we love most? Our guests aren't afraid to challenge conventional wisdom. They'll tell you when popular strategies aren't working (looking at you, traditional lead gen) and show you better approaches based on actual results, not theory.

Ready to Cut Through the Noise?

You can catch The RevRoom on multiple platforms - Spotify, Apple Podcasts, or YouTube. We serve up both full episodes and bite-sized clips, because we know you're busy and sometimes need the TL;DR version.

Subscribe now to join a community of revenue leaders who are done with the fluff and ready for real talk about what drives growth. No jargon, no pretense - just practical insights you can actually use.

Remember, good revenue strategy isn't rocket science - it's about getting the fundamentals right and staying focused on what matters. That's what The RevRoom is all about.

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The RevRoom Podcast
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